by Frank S. Washington Phoenix, AZ – We came here to test drive several new Volvos that had been tweaked a little with more horsepower and torque and some adjustments to the steering and the suspensions. But to me this program was really about Volvo staying in position. For years, Volvo has enjoyed rarified…
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by Frank S. Washington SAN FRANCISCO – Ford’s head of global marketing, Jim Farley, put it bluntly: “This is a very special launch for us,” it’s the company’s first global utility vehicle. I’m talking about the 2013 Ford Escape and it will be sold in China and Europe as the Ford Kuga. Still, it is…
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by Frank S. Washington LAS VEGAS – “Small but wicked.” Remember that phrase because you’ll be hearing it again as the advertising and marketing campaign for the 2012 Fiat 500 Abarth ramps up. Karl Abarth was a legendary rally road racer who racked up more than 10,000 victories, 10 world titles and 133 international titles…
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by Frank S. Washington DELRAY BEACH, FL, – In the wake of recalls, management shakeups, an earthquake, a tsunami, a nuclear meltdown and debilitating floods, to put it bluntly, Toyota needs some hits. And the new Prius c is almost a cinch to deliver. Since it went on sale in 2000 as a 2001 model,…
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